Your LinkedIn profile acts as a second online CV, with employers likely to refer to it when they’re deciding whether to shortlist you.
Here, the expert Oscar Construction team offers five top tips on how you can improve your LinkedIn profile and get noticed for all of the right reasons.
Tip 1: A clear headline
LinkedIn auto-fills your headline to show your current role, but this can be tailored to demonstrate your experience and feature keywords relating to the role you’re looking for.
Tip 2: Have an effective short summary
Just like your CV, be sure to include your most recent experience coupled with your career goals. Keep it concise and to the point.
Tip 3: Ask for endorsements
LinkedIn makes this easy by inviting ex-colleagues and employers to write up testimonials for you but don’t be afraid to drop some messages to people to encourage them to take action. Aim to have at least two endorsements on your profile to boost credibility.
Tip 4: Expand your network
Looking for a new role provides the ideal opportunity to engage with your LinkedIn network, whether that’s interacting with posts or adding new connections. You never know where this might lead.
Tip 5: Check your photo
Try to include a professional-looking picture for your profile. This might seem obvious, but there are still people who include holiday shots and selfies. While you may want to express yourself and communicate your interests, LinkedIn is a professional networking platform so keep things business-like.
Ask the experts
Oscar Construction helps all of our candidates craft the ideal LinkedIn profile that will get them noticed by potential employers.